Subject: 'Animal Friends'
Aim: To design 2 animated web display advertising, using only 5 frames of animation, one vertical and one horizontal.
I did an interview task for Animal Friends recently, it was all about following their brand guidelines and hitting their very precise target audience for some mobile phone display advertising. This was the first time I ever had to play with this type of design and it was challenging and rewarding. I had to convey my idea in 5 animated frames or less and then output to html.
Research and Development
Final Animated Ads